When I was a kid, my grandma wanted me to become a biologist. I was 8 years old, on my first day at a dedicated school, I let a rooster out of the cage in a mini-zoo – I could not stand seeing a bird with such beautifully colored feathers living in captivity. Beauty took over science. Teachers called my parents and my career in biology ended without starting.
Years passed, I studied arts, literature, and languages and worked for various lifestyle magazines, taking interviews and organizing photo shootings, writing about cinema, design and social trends. I danced the Argentinian tango and that, together with my work as a journalist, allowed me to travel the world, to meet different people and to see a lot of wonderful places.
In the meanwhile, I’ve graduated from a design school in Moscow and, when considering to continue my education in this field, I’ve chosen to go to Milan, the capital of design, and have my master degree at Scuola Politecnica di Design, winner of Compasso d’Oro. At that moment I could not imagine yet that Milan would become my second home.
Every step in this city is my inspiration, its architecture, its lifestyle, its colors, and even its fog – all of this formes me as a person and as a designer. My core interests concentrate on human-centered approach, be it storytelling, an interactive application or a residential interior. I believe that “attractive things work better” and design is mainly about making the world a happier place.